The Lavendel Blog
To the Dreamers of the Pricing World
Hello there, visionary. Yes, you. You’re the champion behind the transformative visions of pricing strategies—the one who dreams big and inspires entire organizations to follow suit. I see you because I’ve been you. Having spent
More Articles
Designing for Today: the key to effective solutions with Pricefx
In the dynamic world of pricing strategies, there’s a tempting allure to design for every conceivable scenario. However, experience and practicality guide
The Art of Radical Reversal: What if you do the Opposite?
Ever find yourself knee-deep in a project, surrounded by whiteboards scrawled with strategies, coffee cups marking long nights, and a faint sense
Securing the Foundations: Effective Governance for Pricing Rules
As a pricing professional, you know that the backbone of effective pricing lies not only in the rules you set but crucially
Data Unboxed: It’s Not Just Numbers
Let’s face it, when it comes to pricing transformation projects, data often gets the reputation of being just a ‘thing’—a set of
When You Don’t Know What You Don’t Know: the Power of Pricing Assessments
Leading a pricing transformation can be a challenging experience, especially when you’re working with a brand-new team of analysts who are brilliant